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Good nutrition is our mission

Shop our range of healthy snacks, supplements, and food products made in New Zealand.
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Keep it real

Real people. Real food. Real images. No BS. Just quality products that can make a real difference to the well-being of our customers.

We value sustainability

We're passionate about preserving the planet and are continually working towards a smaller carbon footprint through all aspects of the production process. We work with leading NZ packaging suppliers using recycled and recyclable plastics to minimise impact on landfill and the environment.

Shop Top Products

  • Browse our Top Sellers See more

  • Nothing Naughty Protein Bars - Box of 12

    $43.00 - $43.00
    $43.00
    $43.00 - $43.00
    $43.00

    The tastiest protein bars in NZ 5-Health Star Rating!! Gluten-Free Over 15g Whey Protein per bar - keeps you fuller for longer and helps to nouris...

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    $43.00 - $43.00
    $43.00
    $43.00 - $43.00
    $43.00

  • Premium NZ Whey Protein - 1kg Jar

    $56.00 - $62.00
    $56.00 - $62.00
    $56.00 - $62.00
    $56.00

    With no fillers or additives, our Premium NZ Whey Protein Powder provides great value for money. Whey Protein is a convenient way to add protein on...

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    $56.00 - $62.00
    $56.00 - $62.00
    $56.00 - $62.00
    $56.00

  • Pure Collagen - 500g Jar

    $62.00 - $62.00
    $62.00
    $62.00 - $62.00
    $62.00

    Boost Your Body's Natural Collagen Production Our Pure Collagen Peptides Powders provide bioavailable amino acids and peptides which are important ...

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    $62.00 - $62.00
    $62.00
    $62.00 - $62.00
    $62.00

  • Plant Protein Bars - Box of 12

    $43.00 - $43.00
    $43.00
    $43.00 - $43.00
    $43.00

    A delicious and healthy snack option 12g Protein Gluten Free Dairy Free Date Free Vegan Made with pea and rice proteins, almond butter and natura...

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    $43.00 - $43.00
    $43.00
    $43.00 - $43.00
    $43.00

  • Lean Bean Protein - 500g Jar

    $44.00 - $44.00
    $44.00
    $44.00 - $44.00
    $44.00

    Our best tasting plant-based protein yet! Vegan | Gluten-Free Made from sustainably sourced Australian fava beans, Lean Bean Protein is blended at...

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    $44.00 - $44.00
    $44.00
    $44.00 - $44.00
    $44.00

  • Fibre Syrup 250ml

    $13.00 - $13.00
    $13.00
    $13.00 - $13.00
    $13.00

    Guilt Free Syrup! SUGAR FREE | GLUTEN FREE Fibre Syrup is a low calorie natural sweetener that also provides a good source of prebiotics and dietar...

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    $13.00 - $13.00
    $13.00
    $13.00 - $13.00
    $13.00

  • Premium Pea Protein - 1kg Jar

    $58.00 - $62.00
    $58.00 - $62.00
    $58.00 - $62.00
    $58.00

      UPDATE: Unfortunately due to supply delays our glass jars won't be restocked until mid December. Alternatively we still have refill bags and scoo...

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    $58.00 - $62.00
    $58.00 - $62.00
    $58.00 - $62.00
    $58.00

  • Protein Pancake & Waffle Mix 455g

    $23.00 - $23.00
    $23.00
    $23.00 - $23.00
    $23.00

    Quick and easy pancakes! Just add an egg and milk to the mix and you are ready to cook. Enjoy with your favourite toppings and fruit. Gluten Free ...

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    $23.00 - $23.00
    $23.00
    $23.00 - $23.00
    $23.00
Keto friendly foods

Keto friendly foods

‘Keto’ or the ‘ketogenic diet’ is a commonly used phrase nowadays, particularly for those looking to lose weight. It is beneficial for so much more than this though!

Areas of benefit include mental clarity, improved energy levels, heightened brain function, slowing down/stopping epileptic seizures, hormone control, diabetes prevention/reversal… and the list goes on. Tempting right? 

Shop Keto

Reviews From Our Customers

Let customers speak for us

from 6891 reviews
Plant Protein Bars - Box of 12

These are amazing. So delicious and filling! As a breastfeeding mum these have been perfect for the afternoons. I love the mix pack as I like all the flavours!

Zoe
Plant Protein Bars - Box of 12
Premium NZ Whey Protein - 1kg Jar
Great Products

Great flavour & powder mixes well in shaker. Super easy to order from website and quick delivery. The glass jars are great idea.
Definitely recommend.

Fiona M
Premium NZ Whey Protein - 1kg Jar
Nothing Naughty Protein Bars - Box of 12
Delicious

I cut mine into three as my meals a very small but these are a perfect lil sweet treat after dinner.

Crystal Harden
Nothing Naughty Protein Bars - Box of 12
Lean Bean Protein - 500g Jar
Will buy again.

Fast delivery, love the jar and the taste is great. Will buy again.

Leoni Potgieter
Lean Bean Protein - 500g Jar
Protein Pancake & Waffle Mix 455g
Not a fan

Got this for the kids but its texture is just not appealing- even super healthy me can’t eat it.
It’s a shame as I really like all my other nothing naughty products

Michelle Munro
Protein Pancake & Waffle Mix 455g
Premium Egg Protein Refill 1kg NATURAL
Good protein alternative

I like this product, perfect for me as I’m struggling with gluten and dairy intolerance. Have to mix it well as of course taste like eggs but not a problem. The only thing is that is too high in sodium. It’s the 3th time I bought it and I’ll do it again. Good price and fast shipping.

Lou Arena
Premium Egg Protein Refill 1kg NATURAL
Lean Bean Protein - 500g Refill Bag
Best protein powder i have tried =D

The lean bean protein range is the best i have ever had! I used to buy nuzest protein powers until i discovered nothing naughty's range. And since then i've been hooked. If you like a creamy sweet tasting plant based protein powder then this is for you! Also their chocolate pea protein power is the best i have tried too in a pea protein range. Great price and fast shipping too.

Klara
Lean Bean Protein - 500g Refill Bag
Nothing Naughty Protein Bar - Single
Delicious & Healthy

Love these Bars! Love the quick turnaround between ordering and delivery. The high protein keeps me full for longer without the calories being excessive. I need to try more of your flavours.

Gael B
Nothing Naughty Protein Bar - Single
Nothing Naughty Protein Bars - Box of 12
Protein Bars

Most brands of protein bars taste like cardboard. These don't. They are now the only ones I buy. Mostly the salted caramel, and pineapple. I keep boxes of them in the freezer, so they never go stale. Just pull out a box, or a few bars as required. Perfect solution to a sugar craving, sweetish but with plenty of protein. Ordering is simple and delivery rapid. Can't fault company or product.

Jude MacDonald
Nothing Naughty Protein Bars - Box of 12
Nothing Naughty Protein Bars - Box of 12
Raspberry white chocolate

Love our protein bars. We buy them regularly as a snack. Love the pineapple, raspberry and lime flavours. Kicks the chocolate/ sugar cravings!

Anna Briffa
Nothing Naughty Protein Bars - Box of 12
NZ Whey Protein - 1kg Refill Bag
Tasty

The chocolate flavor is really good. I find this nicer than the vanilla

Stacey Honeywill
NZ Whey Protein - 1kg Refill Bag
Pure Marine Collagen & Vitamin C - 300g Refill Bag
Great product

I love this product I add toy smoothie every day and I’ve noticed a massive difference in my hair and all the new growth since taking it it’s affordable and with great results

Jade White
Pure Marine Collagen & Vitamin C - 300g Refill Bag
Nothing Naughty Protein Bars - Box of 12

Pineapple is like a giant pineapple lump!

Shiloh
Nothing Naughty Protein Bars - Box of 12
Premium NZ Whey Protein - 1kg Jar
Fantastic

Delivered quickly
Tastes great
Love the sustainable packaging
When I mentioned the brand to my friends turned out half of them already order it and love it

Jess Leckie
Premium NZ Whey Protein - 1kg Jar
Nothing Naughty Protein Bars - Box of 12
Yummiest protein bars

Love these protein bars. Salted caramel and raspberry and white chocolate are my favourite. Quick hassle free ordering and delivery. Thank you

Chrissy Taylor
Nothing Naughty Protein Bars - Box of 12

Recipes Using Nothing Naughty

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